SCOPE
Brand Design, Web Design, UX Design, UI Design, Wireframing, Printed Collateral
TOOLS
Figma, Framer, Gsuite, Illustrator, InDesign, Wordpress
INFO
King Energy is a Colorado based nationwide company that rents roof-space for solar energy usage, giving back to the business, community, and environment in a way that makes financial sense for everyone.
This relationship started with smaller printed assets, pamphlets and booklets, and based on the quality of that, extended into a full overhaul of their website, along with a brand update. It was very exciting to work with such a unique company, connected tangentially to the home improvement sector I'm so familiar with, but with such a different angle!
SCOPE
Brand Design, Web Design, UX Design, UI Design, Customer Experience, Wireframing, Printed Collateral
TOOLS
Figma, Toast, Square, Wix, Gsuite
INFO
My relationship with Lunita began with a full branding package, which included web, print, and restaurant design.
After a year, they were doing well, but were disorganised and confused with their pricing. I performed market research to determine what was going wrong. The end result was reworking their pricing model to focus on "honest", whole numbers and make it quicker and easier to determine how much a customer would be spending, as well as redesigning their PoS system to reduce errors. The improved U/CX resulted in fewer incorrect orders, higher revenue, and a 73% increase in sales over the next year.
SCOPE
Web Design, Brand Design
TOOLS
Figma, Wix, Fujifilm. Photoshop, InDesign
INFO
After working with a restaurant owner on a menu redesign, they extended our relationship to focus on a total rebrand for one of their restaurants, along with a new website to accompany it, along with photography, all printed assets used in a restaurant, and updates to their PoS.
This was a fairly straightforward project, but even a few years later, I'm still quite proud of how this came out.
SCOPE
Commissioned Illustrations, Personal Illustrations
TOOLS
Analog Mediums, Procreate, Adobe Fresco, Illustrator
INFO
Like many designers, I started with analog mediums and never really stopped. I've since had the opportunity to use these skills professionally for musicians, record labels, and some small galleries in the UK.
Notably, I've been commissioned for several pieces for the Boston Children's Hospital in Massachusetts. This meant being conscientious of how the art may make sick or injured children feel, and was a very unique challenge. Being able to contribute to something that positively impacts those in such vulnerable positions made this especially rewarding.